The Four Steps To The Epiphany

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• Author : Steve Blank
• Publisher : Unknown
• File Size : 54,6 Mb
• Release Date : 2013-05-01
• Total pages : 370
• ISBN : 0989200507
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Download The Four Steps to the Epiphany in PDF, Epub, and Kindle

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new.

• Author : Steve Blank
• Publisher : John Wiley & Sons
• File Size : 32,8 Mb
• Release Date : 2020-03-17
• Total pages : 384
• ISBN : 9781119690283
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Download The Four Steps to the Epiphany in PDF, Epub, and Kindle

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

• Author : Brant Cooper,Patrick Vlaskovits
• Publisher : Anchor Books
• File Size : 9,9 Mb
• Release Date : 2010
• Total pages : 0
• ISBN : 0982743602
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Download The Entrepreneur's Guide to Customer Development in PDF, Epub, and Kindle

Presents a framework for starting and building new businesses based on the authors' insight that "most startups fail because they didn't develop their market". Based on Steve Blank's 2005 book 'The four steps to the Epiphany', this non-fiction novella aims to help readers to develop customer development.

• Author : QuickRead,Alyssa Burnette
• Publisher : QuickRead.com
• File Size : 10,7 Mb
• Release Date : 2023
• Total pages : 229
• ISBN : 1230987654XX
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Download The Four Steps to the Epiphany by Steve Blank (Summary) in PDF, Epub, and Kindle

Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Learn how to unlock the epiphany that will make your startup stand out. The Four Steps to the Epiphany outlines the key insights that distinguish successful startups by drawing on notable examples of those that have failed. Steve Blank blends these examples with the wisdom of personal experience and statistics to highlight the elements that must be present for any startup to not only attain success, but sustain it.

• Author : Steve Blank,Bob Dorf
• Publisher : John Wiley & Sons
• File Size : 22,8 Mb
• Release Date : 2020-03-17
• Total pages : 608
• ISBN : 9781119690726
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Download The Startup Owner's Manual in PDF, Epub, and Kindle

More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: • Avoid the 9 deadly sins that destroy startups' chances for success • Use the Customer Development method to bring your business idea to life • Incorporate the Business Model Canvas as the organizing principle for startup hypotheses • Identify your customers and determine how to "get, keep and grow" customers profitably • Compute how you'll drive your startup to repeatable, scalable profits. The Startup Owner's Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

• Author : Cindy Alvarez
• Publisher : "O'Reilly Media, Inc."
• File Size : 21,7 Mb
• Release Date : 2017-08-30
• Total pages : 240
• ISBN : 9781492023753
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Download Lean Customer Development in PDF, Epub, and Kindle

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they’ll help you reach the "ah-ha!" moments that inspire truly great products. Validate or invalidate your hypothesis by talking to the right people Learn how to conduct successful customer interviews play-by-play Detect a customer’s behaviors, pain points, and constraints Turn interview insights into Minimum Viable Products to validate what customers will use and buy Adapt customer development strategies for large companies, conservative industries, and existing products

• Author : Kate Swoboda
• Publisher : New Harbinger Publications
• File Size : 44,5 Mb
• Release Date : 2018-05-01
• Total pages : 232
• ISBN : 9781626259898
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Download The Courage Habit in PDF, Epub, and Kindle

What kind of life would you live if you didn’t allow your fears to hold you back? The Courage Habit offers a powerful program to help you conquer your inner critic, work toward your highest aspirations, and build a courageous community. Are your fears preventing you from living the life you truly want? Do you ever wish that you had a better job, lived in a different city, or had more authentic and nurturing relationships? Many people believe that they would do more, accomplish more, and feel more fulfilled if only they could rid themselves of that fearful inner voice that constantly whispers, “you can’t do it.” In The Courage Habit, certified life coach Kate Swoboda offers a unique program based in cognitive behavioral therapy (CBT) and acceptance and commitment therapy (ACT) to help you act courageously in spite of fear. By identifying your fear triggers, releasing yourself from your past experiences, and acting on what you truly value, you can make courage a daily habit. Using a practical four-part program, you’ll learn to understand the emotions that arise when fears are triggered, and to pause and evaluate your emotional state before you act. You’ll discover how to listen without attachment to the self-defeating messages of your inner critic, understand the critic’s function, and implement respectful boundaries so that your inner voice no longer controls your behavior. You’ll reframe self-limiting life narratives that can—without conscious awareness—dictate your day-to-day decisions. And finally, you’ll nurture more authentic connections with family, friends, and community in order to find support and reinforce the life changes you’re making. If you feel like something is holding you back from landing your dream job, moving to a new city, having a satisfying love relationship, or simply taking advantage of all life has to offer—and if you have a sneaking suspicion that that something is you—then this one-of-a-kind guide will show you how to finally break free from self-doubt and start living your best life.

• Author : Eric Ries
• Publisher : Currency
• File Size : 47,6 Mb
• Release Date : 2011-09-13
• Total pages : 338
• ISBN : 9780307887894
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Download The Lean Startup in PDF, Epub, and Kindle

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

• Author : Étienne Garbugli
• Publisher : Étienne Garbugli
• File Size : 34,5 Mb
• Release Date : 2014-03-25
• Total pages : 270
• ISBN : 9781495296604
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Download Lean B2B in PDF, Epub, and Kindle

« This is a must read for every B2B entrepreneur, SaaS creator or consultant and business school student. It's the kind of book you don't read once, you go back to it on a regular basis. » - Carmen Gerea, CEO & Co-founder, UsabilityChefs Lean B2B helps entrepreneurs and innovators quickly find traction in the enterprise. Packed with more than 20 case studies and used by thousands around the world, Lean B2B consolidates the best thinking around Business- to-Business (B2B) customer development to help entrepreneurs and innovators focus on the right things each step of the way, leaving as little as possible to luck. The book helps: • Assess the market potential of opportunities to find the right opportunity for your team • Find early adopters, quickly establish credibility and convince business stakeholders to work with you • Find and prioritize business problems in corporations and identify the stakeholders with the power to influence a purchase decision • Create a minimum viable product and a compelling offer, validate a solution and evaluate whether your team has found product-market fit • Identify and avoid common challenges faced by entrepreneurs and learn ninja techniques to speed up product-market validation « The book will pay itself off in the first couple of pages! » - Ben Sardella, Co-Founder, Datanyze ⭐⭐⭐⭐⭐ 86% of Readers Rated it 5-Stars ⭐⭐⭐⭐⭐ « Treat this book like a map to show you where you are and a compass to show you the direction. I wish I could have read it 2 or 3 years ago. » – Jonathan Gebauer, Founder, exploreB2B « Lean B2B is filled with rock-solid advice for technology entrepreneurs who want a rapid-growth trajectory. Read it to increase your certainty and your success rate. » - Jill Konrath, Author of AGILE SELLING and Selling to Big Companies « Probably the most slept on book in the Lean startup market right now.... There is no sugarcoating here. Garbugli tells you exactly what needs to happen and how to make it happen... literally holds your hand and spells it out. I was really impressed with the overall depth and advice presented. » - AJ, B2B Entrepreneur « The book I read of which I have learned the most. » - Etienne Thouin, Founder and CTO, SQLNext Software « This book is essential reading for would-be entrepreneurs who face the daunting task of entering B2B markets. » – Paul Gillin, Co-Author, Social Marketing to the Business Customer

• Author : Brant Cooper,Patrick Vlaskovits
• Publisher : John Wiley & Sons
• File Size : 31,6 Mb
• Release Date : 2013-01-23
• Total pages : 288
• ISBN : 9781118331866
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Download The Lean Entrepreneur in PDF, Epub, and Kindle

You are not a Visionary... yet. The Lean Entrepreneur shows you how to become one. Most of us believe entrepreneurial visionaries are born, not made. Our media glorify business outliers like Bezos, Branson, Gates, and Jobs as heroes with X-ray vision who can look to the future, see clearly what will be, imagine a fully formed product or experience and then, simply make the vision real. Many in our entrepreneur community still believe that to be visionary, we must merely execute on a seemingly good idea and ignore all doubt. With this mindset, companies build doomed products in a vacuum; enterprises make ill-fated innovation investment decisions; and employees and shareholders come along for an uncomfortable ride. Falling prey to the Myth of the Visionary confuses talented entrepreneurs, product managers, innovators and investors. It leads us to heartbreaking, costly and preventable failures in new product and venture development. The Lean Entrepreneur moves us beyond this myth. It combines powerful customer insight, rapid experimentation and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet. Anyone can be visionary. The Lean Entrepreneur shows you how to: Apply actionable tips, tricks and hacks from successful lean entrepreneurs. Leverage the Innovation Spectrum to disrupt existing markets and create new ones. Drive strategies for efficient market testing with Minimal Viable Products. Engage customers with Viability Testing and radically reduce time and budget for product development. Rapidly create cross-functional innovation teams that devour roadblocks and set new benchmarks. Bring your organization critical focus on the power of loyal customers and valuable products you can build to serve them. Leverage instructive tools, skill-building exercises, and worksheets along with bonus online videos.

• Author : Nick Morgan
• Publisher : John Wiley & Sons
• File Size : 53,6 Mb
• Release Date : 2008-12-31
• Total pages : 226
• ISBN : 0470404353
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Download Trust Me in PDF, Epub, and Kindle

Nick Morgan shows how anyone can be an effective speaker by presenting an image of authenticity and respect for their audience, whether in a group presentation or a one-on-one conversation. He presents a four-step process, perfected in his teaching at Harvard, that enables the reader to use their own personal speaking style while becoming a more persuasive and charismatic communicator and leader. The basis of this process is the fact that when words and body language are in conflict, body language wins every time. This isn't easy to overcome, because normally body language is immediate, while the words lag slightly behind, and even a momentary conflict is perceptible to the audience. The key to success is to train your body language to unconsciously align with your message. The four steps: Form the attitude and intent to be open, and then let your body naturally express that intent. This feeling of openness will naturally affect the content of what you are saying, and it's that natural evolution that is at the heart of the process. Become connected to your audience. This creates a mutual energy, and you will naturally begin to think in terms of what the audience wants and needs in shaping your content. Ask yourself, what's my underlying emotion? Why does this matter to me? Becoming passionate about what you have to say naturally makes your audience care about it too. Really listen to the audience. Understanding their needs and reactions will enable you to direct your communication in mutually beneficial ways.

• Author : Bruce Cleveland,Wildcat Venture Partners
• Publisher : Radius Book Group
• File Size : 42,8 Mb
• Release Date : 2019-02-21
• Total pages : 229
• ISBN : 9781635765748
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Download Traversing the Traction Gap in PDF, Epub, and Kindle

Traction. Startups Need It. Learn How To Get It. Vision, groundbreaking ideas, total commitment, and boundless enthusiasm characterize most startups, but they require capital to go from promising product to scalable business. More than 80 percent of all early-stage startups fail. Most of them can build a product, but the vast majority stumble when it comes time to take those products to market due to poor “market engineering” skills. Traversing the Traction Gap exposes the reasons behind that scary failure rate and provides a prescriptive how-to guide, focused specifically on market engineering techniques, so startups can succeed. The go-to-market hurdle is insurmountable to many startups. Just when they most need to establish a foothold in the market, they run short on time and money. This is the Traction Gap, that period of time introducing a new product into the marketplace and being able to scale it during a rapidly closing window of opportunity. Traversing the Traction Gap is a practical guidebook for navigating the tumultuous early life of a startup. Based on real-life examples, the advice from Cleveland and the members of the Wildcat Venture Partners team provides a roadmap and metrics for succeeding where others have failed.

• Author : John Mullins,Randy Komisar
• Publisher : Harvard Business Press
• File Size : 12,7 Mb
• Release Date : 2009-09-08
• Total pages : 224
• ISBN : 9781422152690
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Download Getting to Plan B in PDF, Epub, and Kindle

You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it. As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea. The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for: -Identifying the leap-of-faith assumptions hidden in your plan -Testing those assumptions and unearthing why the plan might not work -Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B. Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.

• Author : Ryan Kushner
• Publisher : California Clean Energy Fund
• File Size : 55,6 Mb
• Release Date : 2018-07-18
• Total pages : 278
• ISBN : 9781723026706
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Download Accelerate This! in PDF, Epub, and Kindle

Soooo, what is an accelerator, and how do they actually work? Are they worth it for entrepreneurs, companies, and investors? What pieces of advice should ALL entrepreneurs know (according to the experts)? If these are your questions, "Accelerate This!" is for you. Written by Ryan Kushner (The Accelerator Guy - www.acceleratorguy.com), "Accelerate This!" features interviews and tips from the world's best programs (Y Combinator, Techstars, 500 Startups, Cleantech Open, Google/Alphabet X, The Buckminster Fuller Institute, XPrize, Elemental Excelerator, Free Electrons and many more), and is backed by The World Bank, WWF, Asian Development Bank, New Energy Nexus and The California Clean Energy Fund. This highly visual, thoroughly researched and super not boring book cuts through the confusion so you can: - Understand accelerators from the perspective of an entrepreneur, investor, organization, or government - Learn how to grow your idea into a business through Lean Startup, Business Model Canvas, Customer Development and more- Understand if an accelerator is right for you - Create an accelerator program (or run yours better) Bonus! Each book comes with a carbon offset baked in, so this is a carbon neutral book. Buy, enjoy, share, turn into paper airplanes and throw at your friends. Just get busy doing, creating and making positive change in the world. We need it - and we hope "Accelerate This!" gives you the kick in the pants you are after. Waaaabam!

• Author : Joseph Campbell
• Publisher : HarperCollins UK
• File Size : 32,7 Mb
• Release Date : 1988
• Total pages : 107
• ISBN : 9780586085714
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Download The Hero with a Thousand Faces in PDF, Epub, and Kindle

In this compelling and influential work, Joseph Campbell scours the myths of the world to reveal the characteristics common to heroes from all cultures and periods.